We’re Good Habit (formerly Skep Studio).  

A branding & design studio in London serving ambitious brands both big and small across the globe. ‍ 

Good brands stick, both in your head and in the marketplace.

We believe that a brand is much more than a logo.

A brand begins with an encounter, that becomes an experience which builds into a bond. Brilliant brands understand that every interaction is an opportunity to develop that relationship.

Our branding work has received multiple awards and has been published in many of the worlds leading design publications including Creative Review and Design week.

Our portfolio spans markets, generations and cultural subsets. From an Egyptian disrupter bank, to our local coffee shop, we have had the privilege of serving passionate entrepreneurs and seasoned business veterans.

Keen for your company or products brand to stick? We’d love to hear from you.


> Strategy
> Naming
> Branding
> App Design
> Web Design
> Merchandise
> Print Design


Naked Italian


Find your lost pensions


Your personal credit foundation


Pixel perfect indie pop


50 prints in 50 days


Magical grocery deliveries